Seasonal Hours


Our Holiday store hours are:

  •                                      BIG BEND                       GENOA CITY
  • Sunday                       12PM - 5PM                         CLOSED
  • Monday                     10AM - 6PM                         CLOSED
  • Tuesday                     10AM - 6PM                         CLOSED
  • Wednesday            10AM - 6PM                         CLOSED
  • Thursday                  10AM - 6PM                         CLOSED
  • Friday                         10AM - 6PM                         CLOSED
  • Saturday                   10AM - 6PM                         CLOSED

For Big Bend please call (262)-662-0300

Genoa City will be closed until May for renovations.  When we re-open we will be welcoming you into a store double the size of our current location to bring you the best quality, the best selection, great prices!


Thank you for choosing American Fireworks in 2020!

Thank you all for choosing American Fireworks in 2020! We really appreciate your business, and because of your business, we will be closing our Genoa City Location temporarily for renovations.  We will be re-opening May with a store DOUBLE the size of our current store!  The Big Bend location will be open throughout winter and always by appointment.

Thank you all soo much for making our year successful and we look forward to seeing you all in 2021!

Thank you for Celebrating with us!

Due to the high sales volume this season, everything on the website may not currently be available at our store locations.

We still have a good variety of items for all your pyro needs, with more items coming in soon!

Hear about us for our selection. Shop with us for our prices. Stay with us for our REWARDS.


Wisconsin’s premier fireworks store is locally owned and family operated for over 30 years. American Fireworks will exceed all of your pyrotechnic needs by offering you the best of everything; fireworks, service and price!

Visit one of our stores today, where every day is a blast!